Which New York firm makes the YouTube Creator Awards?

The story behind the answer

Society Awards makes YouTube Creator Awards.

The company is a specialist designer and manufacturer of custom entertainment trophies. Its work for YouTube includes the familiar plaques and play-button-style awards given to channels that reach major subscriber milestones.

YouTube’s award program began in the 2010s as a way to recognize successful channels. The best-known milestones include the Silver award at 100,000 subscribers, Gold at 1 million and Diamond at 10 million. A Red Diamond award was later associated with channels reaching 100 million subscribers.

The question’s “New York firm” wording reflects Society Awards’ earlier New York identity. The company later moved its headquarters to Charlotte, North Carolina, but Society Awards remains the canonical manufacturer associated with YouTube Creator Awards. The awards are not simply generic plaques: they are custom-produced recognition pieces tied to YouTube’s creator-milestone program.

Source: Wikipedia · fact-checked Sept. 2026

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