The London Eye is the main backdrop for London’s televised New Year’s Eve fireworks.
London’s major display is staged along the River Thames, with the London Eye forming the central visual landmark. Fireworks are launched from the wheel, nearby barges, and locations along the river, producing a display visible from parts of central London and widely shown on television.
The celebration is coordinated around midnight and is closely associated with the chimes of Big Ben. Big Ben is therefore an important neighboring symbol, but it is the clock bell and tower rather than the principal fireworks backdrop. The London Eye’s circular structure makes it especially recognizable in broadcast images.
Viewing arrangements, ticketing, and the precise launch sites can change from year to year. The answer identifies the landmark most consistently featured in the modern official display, not every structure visible from the river or used in the wider city celebration.