Which London landmark hosts the main fireworks display at midnight on New Year's Eve?

The London Eye hosts the main fireworks display at midnight on New Year's Eve in London.

London's major public celebration takes place along the River Thames, with fireworks launched around the London Eye and nearby bridges and barges. The display is organized by the Mayor of London and attracts large crowds, while millions more watch television coverage. The London Eye's illuminated wheel provides a distinctive visual center for the event.

The modern large-scale celebration was introduced for the millennium at the end of 1999 and became an annual event in subsequent years. Viewing areas near the river have often required tickets or crowd-control measures, reflecting the event's size and safety needs. The programme commonly includes music, lighting, and a countdown leading to midnight.

Big Ben is frequently associated with the occasion because its clock marks the hour, but it is not the landmark around which the main fireworks are staged. Tower Bridge may appear in broadcast views, yet the central launch area is the London Eye and the Thames waterfront around it.