Which investment firm sponsored the Booker Prize from 2002 to 2019?

Man Group sponsored the Booker Prize from 2002 until 2019.

The financial-services firm became the prize’s sponsor in 2002, and the award was commonly branded the Man Booker Prize during that period. The sponsorship connected the company’s name with one of the English-speaking world’s most prominent literary awards and helped support the annual competition.

Man Group’s sponsorship did not last through all of 2019. In June that year, the charitable foundation Crankstart became the new sponsor, ending Man Group’s run and helping restore the shorter Booker Prize name. That timing explains why references often describe Man Group as the sponsor “from 2002 to 2019,” even though the change occurred partway through 2019.

Pearson and Booker Group are linked to earlier stages of the prize’s history: Booker Group was the original commercial sponsor, while Pearson later acquired the company. Crankstart is the successor sponsor, not the sponsor that began in 2002.