Which confectionery brand received a logo designed by Salvador Dalí in 1969?

Salvador Dalí designed the Chupa Chups logo in 1969.

Spanish entrepreneur Enric Bernat founded Chupa Chups, a lollipop brand, and asked Dalí to help create a distinctive logo. Dalí reportedly produced the design quickly, using the familiar red-and-yellow colour scheme and a daisy-like form. A key practical decision was placing the logo at the top of the wrapper rather than on the side, so it remained visible when the lollipop was held.

The design helped turn a simple confectionery mark into an internationally recognizable brand symbol. Chupa Chups later expanded into markets around the world, making Dalí’s commercial contribution widely seen outside museums and galleries.

The logo is sometimes attributed to a full advertising campaign or to a later redesign, but Dalí’s important contribution was the flower-shaped emblem created in 1969. His work for Chupa Chups illustrates that his visual imagination extended beyond paintings, sculpture, film, and furniture into mass-market graphic design.