Which company was established by Nintendo, Creatures, and Game Freak to manage Pokémon licensing?

The Pokémon Company was established by Nintendo, Creatures, and Game Freak to manage Pokémon licensing and related business.

The company was founded in 1998 as Pokémon Center Company and later adopted the name The Pokémon Company. Its responsibilities include licensing, brand management, merchandise, publishing, marketing, and coordination across the franchise’s many products.

This corporate role is distinct from Game Freak’s role as the principal developer of the core video games. Nintendo remains a major publisher and rights holder, while Creatures contributes to areas including development, trading cards, and three-dimensional Pokémon production.

The Pokémon Company International handles much of the brand’s business outside Asia. The organization helped coordinate a franchise that spans games, animation, cards, toys, films, events, and mobile applications while keeping the Pokémon identity consistent across markets.