Which company acquired the music-streaming service Pandora in 2019?

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Sirius XM acquired the music-streaming service Pandora in 2019.

Pandora began as an internet radio and music-recommendation service developed by Savage Beast Technologies, later renamed Pandora Media. Unlike an on-demand catalog in which users freely select every track, Pandora became associated with personalized stations generated from musical characteristics and listener feedback.

Sirius XM completed its acquisition of Pandora in 2019. The transaction brought together Sirius XM’s satellite-radio business and Pandora’s large streaming and advertising platform, creating a broader audio company while Pandora continued to operate as a recognizable service.

Pandora is therefore distinct from Spotify and Apple Music, although all three are major names in digital audio. Pandora’s traditional identity centered on radio-style stations and recommendation, while other services became especially identified with direct song selection and curated or user-created playlists.

Source: Wikipedia · fact-checked Oct. 2026

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