The Buddha of the Western Pure Land widely venerated in Pure Land Buddhism is Amitabha.
Amitabha is a celestial Buddha whose name means “Limitless Light.” He is associated with Sukhavati, the Pure Land commonly called the Western Pure Land or the Land of Bliss. According to Pure Land scriptures, beings who are reborn there can continue learning the Dharma in conditions especially favorable to enlightenment.
Devotion to Amitabha became a major movement in East Asian Buddhism. Practices include recollecting or reciting his name, called nianfo in Chinese and nembutsu in Japanese. The practice became particularly influential in China, Korea, Vietnam, and Japan, where Pure Land schools made Amitabha the central focus of religious life for both monastics and laypeople.
Amitabha is often depicted in a triad with Avalokiteshvara and Mahasthamaprapta in East Asian art. He can be confused with Amitayus, “Measureless Life,” a closely related form or name in some traditions. In Tibetan Buddhism, Amitabha and Amitayus are more often distinguished, with Amitayus especially connected to longevity practices.