What was the name of Cartier's first perfume?

Cartier’s first perfume was Must de Cartier.

The fragrance marked Cartier’s entry into perfumery and was created as part of the house’s broader expansion beyond jewellery and watches. Cartier describes it as an elegant composition combining vanilla and powdery notes with the green freshness of galbanum.

The name is closely tied to Cartier’s “Must” universe, a 1970s collection that also included vermeil watches and accessories designed to make the brand’s style more accessible. That connection can cause confusion: Must de Cartier is a perfume, while Santos, Panthère and Déclaration are names associated with Cartier watches, jewellery or later fragrances.

The fragrance has also been reformulated and reissued over time, so vintage bottles and modern versions may differ in presentation or scent. Those later editions do not change its place as Cartier’s first fragrance.