What was the Earth Day 2024 theme?

The Earth Day 2024 theme was “Planet vs. Plastics.”

EARTHDAY.ORG announced the theme in 2023 to focus attention on plastic pollution and the effects of plastic production, disposal, and microplastics on people, wildlife, and ecosystems. The campaign called for a 60% reduction in global plastic production by 2040 and promoted a long-term goal of building a plastic-free future.

The theme was more specific than general environmental slogans used in earlier years. “Invest in Our Planet,” for example, was associated with Earth Day 2022, while “Restore Our Earth” was used in 2021. Those phrases can cause confusion because Earth Day has a different campaign emphasis in different years.

The 2024 campaign also urged an end to single-use plastics, action against fast fashion’s plastic waste, stronger international policy, and investment in alternative materials. Earth Day itself remains April 22, while its annual theme supplies the focus for that year’s activities and messaging.