What was Snapchat's under-13 sandbox feature called?

Snapchat’s under-13 sandbox feature was called Snapkidz. Introduced in 2013, it gave children younger than 13 a limited, local version of Snapchat’s camera experience without creating a normal Snapchat account.

Snapkidz allowed children to take pictures, add captions or drawings, and save the results on the device. Its defining restriction was that users could not send or receive Snaps, add friends, or participate in Snapchat’s ordinary social network. In that sense, it was a camera-and-editing sandbox rather than a full messaging service.

The feature was added to the iOS version first as part of Snapchat’s response to its age policy, with the company saying it hoped to bring the experience to Android. This history can cause confusion because Snapchat’s current rules generally require users to be at least 13, subject to regional variations, and Snapkidz is no longer a current substitute for an account.

Snapkidz is also distinct from Stories, Chat, and Family Center. Those are social or safety features, whereas Snapkidz was specifically an under-13, non-communication mode.