The London Eye forms the centerpiece of London's annual New Year's Eve fireworks display.
The London Eye is a giant observation wheel on the south bank of the River Thames. Since 2000, it has been a major landmark in London's New Year's Eve celebrations, and modern fireworks displays are launched from and around the wheel, nearby bridges, and river barges.
The display is coordinated with the midnight chimes of Big Ben, whose clock tower is officially named the Elizabeth Tower. Television coverage often shows the wheel illuminated before fireworks spread along the Thames, making the landmark a visual symbol of the event.
The London Eye and Big Ben are sometimes confused because both appear prominently in broadcasts. Big Ben is the name of the great bell inside the clock tower, not the tower itself. The fireworks' central visual structure, however, is the London Eye.