What is the name of the record label that signed Bruno Mars in 2009?

Atlantic Records signed Bruno Mars in 2009. The deal gave the Hawaii-born singer and songwriter a major-label home just as his work as a writer, producer, and guest vocalist was beginning to attract attention.

Before becoming a solo star, Mars was part of the production and songwriting team the Smeezingtons with Philip Lawrence and Ari Levine. Soon after signing, he helped write and appeared vocally on B.o.B's “Nothin' on You” and Travie McCoy's “Billionaire,” both released through Atlantic-associated projects. These collaborations introduced his voice to a wide audience before his own debut album.

A common mix-up is confusing Atlantic with Elektra, another Warner Music label associated with some artists and releases. Mars's 2009 signing was with Atlantic Records, while his later albums and singles were issued through Atlantic and its international partners. He released his debut album, Doo-Wops & Hooligans, in 2010, establishing the pop career that followed.