What is the name of the company that has managed Pokémon outside Asia since 2009?

The Pokémon Company International has managed Pokémon outside Asia since 2009.

The company is the international subsidiary responsible for managing the Pokémon brand in regions outside Asia. Its work includes licensing, marketing, publishing support, organized play, and coordination of products such as the trading card game.

The broader Pokémon Company manages the franchise and is jointly connected to Nintendo, Creatures, and Game Freak. It was established in 1998 as Pokémon Center Co., Ltd., then restructured and renamed The Pokémon Company in 2000. The international subsidiary was formed to coordinate the franchise’s non-Asian markets.

Nintendo is a key owner and publisher, but it is not the specific company named for international Pokémon management. Pokémon Center is also a retail brand and should not be confused with The Pokémon Company International.

This structure reflects Pokémon’s growth from Japanese Game Boy software into a worldwide franchise spanning games, animation, cards, films, merchandise, and events.