What is the name of Snapchat's ghost logo?

The name of Snapchat's ghost logo is Ghostface Chillah.

Ghostface Chillah was created as Snapchat's mascot and named as a play on Ghostface Killah, the rapper associated with the Wu-Tang Clan. The mascot was designed before Snapchat became a major social platform and stayed with the service through several changes to its branding.

The ghost is more than a decorative icon: it reflects Snapchat's original idea of messages that disappear after being viewed. Early versions of the logo included facial features, but the modern mark is a simplified white ghost, usually placed on Snapchat's distinctive yellow background.

A common mix-up is assuming the logo is simply called “the Snapchat ghost” or comparing it with Casper. Casper is a fictional cartoon character, while Ghostface Chillah is the name associated with Snapchat's own mascot. The company later became Snap Inc., but the ghost remained one of the most recognizable symbols of the Snapchat app.