What is the name of BTS's record label?

BTS’s record label is Big Hit Music, the South Korean label that manages the group under the wider HYBE Corporation structure.

The label was originally known as Big Hit Entertainment, which was founded by Bang Si-hyuk in 2005. BTS debuted under that name in 2013, when the company was still a relatively small player in South Korea’s entertainment industry. The group’s rapid growth helped transform the company’s scale and international profile.

In 2021, Big Hit Entertainment was reorganized and renamed HYBE Corporation. Its music-label operations were separated under distinct labels, and the BTS business became associated with Big Hit Music. This is why older articles and fan discussions may call BTS’s label “Big Hit Entertainment,” while current references use “Big Hit Music.”

Big Hit Music is not the same thing as HYBE itself: Big Hit Music is a label, while HYBE is the parent entertainment company. The label has also been home to artists including Tomorrow X Together and soloist Lee Hyun.