On what date was Taylor Swift’s “august” released?

Taylor Swift’s “august” was released on July 24, 2020. It arrived as part of Folklore, which Swift released suddenly during the COVID-19 pandemic.

The release date is sometimes confused with August because the song’s title names that month and the track returns to streaming charts every summer. However, “august” was available from the same July 24 release as the rest of Folklore’s standard edition. Swift announced the album only shortly before its digital release, making the date a major surprise for fans.

The timing helped create an interesting contrast: the song was not originally released during August, yet its subject matter and title made it especially suited to annual August listening. Over time, fans began treating the beginning of August as a recurring moment to share the song, quote its lyrics, and post seasonal photographs. Its later streaming resurgence is therefore a calendar-driven phenomenon rather than a second official release.