On what date did PUBG's Windows early access launch on Steam?

PUBG’s Windows early access launched on Steam on March 23, 2017.

The release placed PUBG in Steam’s Early Access program, allowing players to buy and play an unfinished version while Bluehole and PUBG Corporation continued development. The team initially expected this development phase to last about six months, with a target of completing the game in September 2017.

That schedule changed as PUBG’s popularity grew and the developers added features, fixed bugs, improved balance, and expanded server capacity. The full Windows release eventually arrived on December 21, 2017. This date is often confused with the Xbox One launch, which entered Game Preview in December 2017 and received its full release in September 2018.

The March date also marks an important moment in battle-royale history: PUBG’s early-access launch helped turn the previously niche last-player-standing format into a mainstream global phenomenon. Its rapid rise was driven by streaming, large multiplayer matches, and ongoing updates during development.