In what year was the Puma company founded?

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In what year was the Puma company founded? Puma was founded in 1948.

The company emerged when German brothers Rudolf and Adolf Dassler ended their partnership in Herzogenaurach, Bavaria. Their earlier business, the Dassler Brothers Shoe Factory, had been established in 1924, but the brothers’ split created two separate sportswear companies: Rudolf’s Puma and Adolf’s Adidas.

Rudolf initially registered the new business under the name “Ruda,” combining parts of his first and last names. He soon changed it to Puma Schuhfabrik Rudolf Dassler. This history explains a common mix-up: 1924 marks the founding of the brothers’ earlier shoe factory, not Puma as an independent company.

Puma’s early products focused heavily on athletic footwear, especially football boots. The company later expanded into clothing, accessories and equipment, becoming one of the world’s major sportswear brands. Its headquarters remain in Herzogenaurach, where the company’s origins are closely linked to Adidas’s history.

Source: Wikipedia · fact-checked Sept. 2026

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