In what city was the jewelry company Pandora founded in 1982?

The jewelry company Pandora was founded in Copenhagen in 1982.

Pandora began as a family-owned jewelry shop established by Per Enevoldsen and Winnie Enevoldsen in Copenhagen, Denmark. The founders initially operated a small shop and imported jewelry from Thailand before developing Pandora’s own designs and manufacturing relationships.

The company became especially known for charm bracelets, allowing customers to assemble jewelry around individually selected charms. Its international expansion and branded charm collections transformed Pandora from a local Danish business into a global jewelry company.

Pandora is named after the figure from Greek mythology, but the company is not a continuation of an ancient institution and is unrelated to the fictional moon in Avatar. The Copenhagen origin refers specifically to the jewelry business founded by the Enevoldsens in 1982.