Pokémon Go took 20 days to earn its first $100 million.
Niantic released Pokémon Go in 2016 as a location-based mobile game using augmented reality and GPS data. Players explored real-world locations to find, catch, train, and battle Pokémon, making the game’s launch unusually visible outside traditional gaming spaces.
The game’s early performance produced several Guinness World Records. Among them was the fastest time for a mobile game to gross $100 million, reached in 20 days on July 26, 2016. It also set records for first-month downloads, international chart performance, and first-month revenue.
Pokémon Go’s launch is often confused with later download milestones. By September 2016, the game had surpassed 500 million downloads worldwide. Those figures describe downloads, while the 20-day record concerns revenue, making the two achievements distinct.