At New Year's Eve in Times Square, what building does the famous ball descend from?

The famous Times Square New Year's Eve ball descends from One Times Square.

One Times Square is the tall building at the southern end of Times Square in Manhattan. It was built for The New York Times, whose headquarters moved there in 1905. The newspaper's New Year's celebration helped give Times Square its name and set the stage for the ball-drop tradition.

The ball is lowered from a flagpole near the roof, traveling down a mast during the final minute before midnight. The building's large advertising displays make it one of the most recognizable structures in the square.

A frequent mistake is identifying the Empire State Building or Rockefeller Center, both famous New York landmarks, as the ball's location. Neither is the descent point. The event is specifically associated with One Times Square and the surrounding square in Midtown Manhattan.