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Which McDonald's logo element became the central design of the 1968 “M” restaurant sign?
Answer
Golden Arches
What was the name of McDonald's original mascot before Ronald McDonald became the chain's main clown?
Answer
Speedee
What slogan did McDonald's launch in 2003 as the centerpiece of its global branding campaign?
Answer
I'm Lovin' It
Which McDonald's character became the chain's fictional mayor in the McDonaldland advertising universe?
Answer
Mayor McCheese
What was the name of McDonald's original service concept introduced by the McDonald brothers in 1948?
Answer
Speedee Service System
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What was the name of McDonald's original service concept introduced by the McDonald brothers in 1948?
Answer
Speedee Service System
Which McDonald's character is depicted as a masked thief who tries to steal hamburgers?
Answer
The Hamburglar